Not only that, but it has to be as good as Google, or else visitors will leave your site.ġ. Every website with complex content and thousands of articles has to have search functionality. This is why a search feature is not an added bonus any longer, it has become a standard. Additionally, data shows visitors are becoming more and more comfortable using a search interface to discover new content and to navigate large sites - our research shows that 50% of users go directly to the search bar as soon as they arrive on a website. Browsing is the primary navigation method on millions of websites, but as a website grows, it can become quite difficult to solve UX challenges with structured navigation. Good navigation and a good linking structure are vital for the success of a website. Web owners are inclined to either underestimate the power of the search box or, on the flip side, think that placing a search box on their page will solve all of their UX navigation issues and challenges. But it seems as if there has always been a battle between site navigation and the search box.
The two primary navigation methods (navigating and searching) both have an important place in the modern Internet. So do you really need an internal search box on your site, when people “already have” Google? If your website has an advanced structure and significant amounts of content, then the short answer is ‘ YES.‘ In order for any website to be effective, it should be easy for visitors to engage with and find the content they are looking for. Search engines, like Google or Bing, allow us to quickly find answers to any question we have.
We live in the age of search engines and modern browsers that implement built-in search bars. “ For blogs and informational websites, I often don’t trust the built-in search to return better results than I’d get from Google.” 1 “ I feel like I can never find what I’m looking for with a search box. When we started digging further on the internet we came across statements like: There was a knowledge gap over the value of site search - and to fill it, we needed some research. But that brave and honest participant made us realize that we need more information to convince others. Because we work in site search every day, we understand its value really well. We’ll be honest: that question gave us pause. During our presentation one of the participants asked bluntly: “ Do we really need to have a search box on our homepage? Do people even use a search box?“ Here at Cludo, we received a really surprising question at a recent conference we attended.
0 kommentar(er)
